Making Information Meaningful

Customer research

Australian Broadcasting Corporation

In 2012 ASR conducted a survey among a selection of participants from the general population as well as 3,000 ABC VIP shoppers. The survey explored buying habits of ABC shoppers, motivations for purchase of certain items and reasons for frequenting various other store types.

In 2013 ABC […]

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Deakin University

Deakin University commissioned Australian Survey Research (ASR) to conduct a survey of students who enrolled mid-year (trimester 2) at Deakin University in 2012. The aim of the study was to understand the reasons why students chose to enrol at Deakin and why they chose mid-year entry […]

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Dulux Powder Coating

This is an example of B2B research. The project involved surveying (online) over 100 aluminium fabricators ranging from small businesses through to large aluminium extrusion suppliers, windows doors, security screen and louver manufacturers […]

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Hirequip

ASR has been conducting a customer feedback survey for Hirequip equipment hire.

This survey has been conducted (at least) annually since 2010 and targets businesses in the trades, construction and manufacturing that have used Hirequip services […]

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Campus Living Villages

In the same way it would conduct an employee survey, ASR collects data for, analyses and reports on student resident satisfaction at CLV’s 22 resident villages throughout Australia. CLV runs university student residential halls and tracks resident satisfaction with services and facilities twice yearly. An overall report […]

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East Gippsland Water

In October 2012 East Gippsland Water commissioned ASR to conduct a customer satisfaction survey of its customers. The aim of the study was to measure customers’ satisfaction with and East Gippsland Water’s performance in the three key areas of water supply, waste water and information that East […]

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Hunter Water

In late 2008, Australian Survey Research (ASR) won a public tender to conduct customer research for Hunter Water for the period 2009-2011. The first phase of the contract was to develop a strategic customer research plan. The plan was developed through a series of extensive consultations with […]

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